How to Calculate Downgrade MRR?

The Downgrade Monthly Recurring Revenue is the MRR lost from Subscriptions that moved to lower-priced plans. Downgrade MRR is a critical financial metric that influences change in revenue. High Downgrade MRR means customers aren't finding enough value to their current plan for the price they pay and will likely switch providers, so you need an engaging customer experience or else it may be costly!

Calculate Downgrade MRR in seconds!

LiveFlow's Google Sheets Add-On is an easy-to-use tool to help you bring your financial data into your Google Sheet in a matter of seconds.

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